Why Facebook Advertising is effective for your Business?
- Because Facebook Adverts are placed in the stream of information people view on Facebook, they’re more likely to see your adverts and take action.
- When you run a Facebook Advert, you choose the audiences that see it by location, age, interests and more.
- With Facebook Adverts, you choose the type of people you want to reach and your adverts will be delivered to the end users. This makes your adverts more relevant for the people who see them, and brings you real results.
- Advertising on Facebook is easy for you and your customers.People can get directions to your shop, contact information of your business and company, visual understanding of your products and it will help you create a good relationship with users.
- It is cheap when compared to other means of Advertising in Ethiopia.
Use Social Media Marketing in Ethiopia to reach a wider audience and grow your business.
If you are new to Facebook for Business platform and want to know more about it; Here are answers to some of the major questions that you might ask.
How much will Facebook Advertising Cost me?
- Page Likes
- Post reach
- Link Click
Social Media Marketing in Ethiopia
1.Creating a Facebook page
The first step you should take is creating a Facebook page for your Business or Company. If you don’t have time to create and manage the Facebook page you can outsource it to professionals or give them an Administrator role for the page by going to the top of your Facebook Page then click Settings >Page Roles.
Tips: Use a professional cover page that shows your services, website, contact information, etc..
2. Connecting with your potential customers
Facebook has a platform for business and companies that can enable you to promote your page and get a decent amount of Likes and users for your page. Facebook allows you to choose the audiences for your page by location, age, interests and more.You need an Electronic payment method to get this service.
Tips: Use a professional picture that can attract audience and transmit the right message.
3. Engaging with your Audience
You should be able to engage with your audience more often; reply to messages quickly, answer questions arising form customers, provide information about your services and also post useful information on your Facebook page. Usually pictures can give you a better engagement with your audience;We recommend you to use professional pictures that can attract potential customers and also provides a good experience to your Facebook page users.
Tips: Use a professional picture that clearly shows your products and services.
4.Analyzing Your Facebook Page Metrics to Improve Your Marketing
The typical Facebook marketer keeps close tabs on two main stats: Post Reach and Page Likes. While you should be conscious of these stats, they should not be central to measuring your marketing goals on Facebook.It’s more important to understand the number of fans your posts reach, how many of those fans you engage and what types of clicks your posts receive. You can check reports of your page by going to the top and click Insights.
As a business or company owner you might be busy with the everyday activities of your business and company; you might not have time to manage the Facebook Page and engage with your audience. But that should not stop you from enjoying the benefits of Facebook Advertising. You can always assign a professional to help you manage your Facebook Page.
Use Social Media Marketing in Ethiopia to reach a wider audience and grow your business. Use Facebook wisely and protect your privacy as well: Read this Protect Your Privacy on Facebook.
If you have any questions on how to setup a Facebook Page,Manage your page, Design professional pictures for your page and setup an Electronic Payment System; Feel free to contact us.